Privacy Policy

Southern Stone Communications Privacy Policy

Effective Date: December 16, 2025

Last Updated: December 16, 2025

Southern Stone Communications (“Southern Stone,” “we,” “us,” or “our”) values your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit or use our websites (including daytonaradio.com), station websites, mobile apps (if any), streaming audio players, contest and promotion pages, newsletters, texting programs, and other online services that link to this Policy (collectively, the “Services”).

This Policy applies to Southern Stone Communications and its Daytona Beach radio stations and related digital properties, including:

  • WHOG-FM 95.7 (HD1 & HD2)
  • WYVB-FM 103.3 (HD1 & HD2)
  • WKRO-FM 93.1
  • WLOV-FM 99.5
  • WNDB-AM 1150 (and 93.5 FM)

If a Southern Stone property provides a separate privacy notice, that notice will apply where posted.

1) Information We Collect

A. Information You Provide to Us

We may collect information you provide directly, such as:

  • Contact details: name, email address, phone number, mailing address
  • Contest/promotion details: eligibility info, age confirmation, responses, photos/videos, prize fulfillment details, and tax forms where required
  • Communications: messages you send via email, forms, phone, social media, or customer support
  • Listener preferences: station interests, newsletter selections, event interests (if you choose to share them)

B. Information Collected Automatically

When you use the Services, we may automatically collect:

  • Device and browser info: IP address, device identifiers, OS, browser type, app version
  • Usage data: pages viewed, clicks, referring/exit pages, time on page, audio player interactions
  • Approximate location: inferred from IP address
  • Cookies and similar technologies: described below

C. Information From Third Parties

We may receive information from third parties such as:

  • Service providers (hosting, analytics, email/SMS vendors, contest platforms)
  • Advertising partners (ad networks, measurement providers)
  • Social platforms if you interact with our pages or use embedded social features

2) Cookies, Analytics, and Advertising

We use cookies and similar technologies (e.g., pixels, SDKs) to:

  • Provide the Services and streaming functionality
  • Remember preferences
  • Understand usage and improve performance (analytics)
  • Support advertising and measurement

Analytics

We may use analytics tools (such as Google Analytics or similar services) to help understand how visitors use our Services.

Interest-Based Advertising

We may work with advertising partners to show ads and measure ad performance. These partners may use cookies or similar technologies to collect information about your activity over time and across different websites or apps to infer interests.

Your choices:

  • Most browsers allow you to remove or reject cookies (some features may not work properly).
  • You can often opt out of interest-based ads through industry tools (such as the DAA and NAI), depending on your device and location.
  • If we provide a cookie banner or preference center, you can manage choices there.

3) How We Use Information

We use information to:

  • Operate, maintain, and provide the Services (including streaming)
  • Administer contests and promotions (verify eligibility, contact winners, fulfill prizes)
  • Send newsletters, station updates, promotions, and alerts (where permitted)
  • Respond to inquiries and provide support
  • Personalize content and improve user experience
  • Run analytics, diagnostics, and quality assurance
  • Detect, prevent, and address security issues, fraud, or misuse
  • Comply with legal obligations and enforce our terms

4) How We Share Information

We may share information:

  • With vendors and service providers that help us operate the Services (hosting, analytics, email/SMS delivery, contest administration, prize fulfillment, customer support, security).
  • With advertising and measurement partners to deliver ads and measure performance.
  • With promotion partners (co-sponsors) for jointly-run contests or events when applicable.
  • For legal and safety reasons (to comply with law, respond to lawful requests, protect rights/safety, investigate fraud).
  • In connection with a business transaction (merger, acquisition, financing, or sale of assets), where information may be transferred.

We do not knowingly sell personal information for money in the traditional sense. However, some privacy laws define “sale” or “sharing” broadly to include certain advertising-related disclosures.

5) Text Messaging and Calls

If you opt in to receive SMS/text messages (for example, “text-to-win” or station alerts):

  • Message frequency varies by program
  • Message and data rates may apply
  • You can opt out by replying STOP (or following instructions provided at signup)
  • We may use third-party providers to send and manage messages

If you call a station line, leave a voicemail, or participate in a call-in segment, your call may be recorded and used for broadcast and/or digital content as permitted by law and station practices.

6) User-Generated Content and Public Areas

If you submit content (comments, photos, videos, contest submissions, testimonials) or post in public-facing areas, that content may be viewed, shared, or redistributed by others. Please avoid posting sensitive personal information.

7) Third-Party Links and Embedded Features

Our Services may include links to third-party websites or embedded features (for example, social media widgets, streaming technology providers, ticketing/event links). This Policy does not apply to third parties, and their privacy practices govern their collection and use of information.

8) Data Retention

We retain personal information as long as reasonably necessary to:

  • Provide the Services
  • Administer promotions and comply with legal/tax requirements
  • Resolve disputes and enforce agreements
  • Meet operational and legal obligations

9) Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is fully secure, so we cannot guarantee absolute security.

10) Children’s Privacy

Our Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13 without appropriate consent. If you believe a child has provided personal information to us, please contact us so we can take appropriate steps.

11) Your Privacy Rights and Choices

Depending on where you live, you may have rights to request:

  • Access to personal information we maintain about you
  • Deletion of certain personal information
  • Correction of inaccurate personal information
  • Opt-out of certain uses (such as targeted advertising) where applicable

U.S. State Privacy Laws (Including California)

Residents of certain states may have additional rights regarding “sale” or “sharing” of personal information (often related to targeted advertising).

To submit a request, email us using the contact information below with the subject line: “Privacy Rights Request.” We may need to verify your identity as required by law.

Email Marketing Choices

You can opt out of marketing emails by using the “unsubscribe” link in the email. We may still send non-marketing messages (for example, contest fulfillment or administrative notices).

12) International Visitors

Our Services are operated in the United States. If you access them from outside the U.S., you understand your information may be transferred to and processed in the U.S.

13) Changes to This Privacy Policy

We may update this Policy from time to time. Changes become effective when posted with an updated “Last Updated” date. Your continued use of the Services after an update means you accept the revised Policy.

14) Contact Us

Southern Stone Communications

Attn: Privacy / Data Requests

1410 LPGA Blvd, Suite 148

Daytona Beach, FL 32117

Email: info@daytonaradio.com